Knowing Your Users

You never get a second chance to make a good first impression. Integrate user-friendly solutions during the design phase!

The User Centered approach makes it possible - from the outset of a project and before a single line of code is written - to build an interface based on the needs of end users.

This approach seeks answers to the following questions:

• What computer skills do the users of my product have?
• Have they had a chance to express their desires and preferences?
• What other similar products are they familiar with, and will they refer to them, even unconsciously?

It is possible to identify different user profiles based, for example, on the tasks they want to perform, their occupations, or their skill levels? An interface capable of adapting to different profiles will be flexible, easy to master and satisfying to use.

How does it work? Several techniques exist for modeling users , including qualitative interviews, quantitative questionnaires, and focus groups. LudoTIC has years of experience in using these techniques and can help you identify all key aspects of your audience. Later on, LudoTIC will provide you with a detailed report on the best way to optimize your HCIs vis-à-vis the profiles that have been mapped out. Targeting your users more precisely allows you to better meet their needs, leading to increased sales of your product.

Our past user modeling projects include:

• Designing new business software (ILOG)
• Overhauling a company Intranet (ILOG)